David Robert Braganini was a remarkable man and a highly-gifted individual.  Born with a special aura and generous beyond words, to his family he was a brother, a father, an uncle and a dear friend.  To the world at large, he was a successful businessman, an entrepreneur and a visionary for an entire industry.  His ceaseless promotion of Michigan wine-making and tourism has made a considerable impact and will continue to do so in the years to come.  He was a national ambassador for our state and our produce.
       Sadly, David’s luminous public persona hid an inner turmoil.  Even with a perpetual smile on his handsome face, the ever-present pain he felt from numerous back surgeries was not evident to anyone who met him.  Unbeknownst to his dearest and closest loved ones, the depression from which he suffered had begun to take too strong a hold.  For all the light that he gave to us, his own light faded on July 5, 2016.
             On that day, David took his own life.  The pain he felt was emotional as well as physical – his own son, Gene, passed in similar circumstances in 2007.  He is gone from us, but his family is determined that he will be remembered, eternally, as we create The David Braganini be nice. Memorial Fund.
              be nice. is a positive initiative designed to promote awareness targeting the psychologically damaging effects of bullying and its crushing consequences – depression and suicide.  be nice. stresses the importance of treating each other with respectful behavior.
           Through our fundraising efforts, we will provide mental health education for K-12, in both Van Buren and Kalamazoo Counties, as well as in selected organizations and companies that choose to become involved.  Mental health educational programs such as be nice. teach us to recognize and identify those at risk and facilitate intervention and treatment.
              Please join us in our mission to help those in need, as well as those that have been affected.  We have partnered with the Kalamazoo Community Foundation, a respected philanthropic organization with the administrative resources to manage our funds now and in the future as we transition to future generations.
Mental illness conditions are treatable.
Suicide is preventable.
Hope is real..